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The lowest cost for displaying a reach ad is possible via the video format. Cessation of content activities and building brand awareness in the target group It might seem that the first step should be to reduce costs that do not directly affect sales when an economic crisis is on the horizon. This makes sense, in part, because a business can only survive thanks to financial resources. However, completely abandoning content activities.
Brand development carries an even greater threat in the long term. What good is it if we survive the crisis if the brand loses its SOV (Share of voice) on the market? Contrary to popular belief, times of crisis are the best time to invest C Level Contact List in building brand awareness. With reduced competition investments in this area, this creates much better conditions for conquering the market. Lack of creative and interesting.
Content Where do people escape in difficult and uncertain moments? Most often, these are places that they know well and that provide pleasant experiences. Such a space is, for example, social media. However, more and more content produced in this area translates into shorter user attention span. Pure mathematics. Social media platforms work like any other marketplace. The better the product.
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發表於 2023-12-2 19:27:47